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Posted By: preair
Bad: 0
 Good: 11
Posted On: Apr 16th, 2009, 4:56 am
Source: Variety
Category: General
Language: English
Subject: • 'Fringe' element haunts Fox shows
Eagle-eyed Fox viewers may have seen a pale, well-dressed bald guy showing up in the strangest of places.

The expressionless man -- who looks like a Blue Man Group star, without the paint -- has been spotted in the audience of "American Idol," on the sidelines at an NFL divisional playoff game, a Yankees game and a NASCAR race -- all live events broadcast on the network.

"Fringe" fans have quickly identified the man as the Observer, an enigmatic character who plays a part in the show's mythology.

He's never identified, and the sports announcers or "Idol" stars never acknowledge his presence onscreen. And that's the point, as Fox continues to roll out a mysterious viral marketing campaign meant to equal the character's shadowy ways.
• Read More ... (Variety)
Comments (4)
tikidawg
(Site Admin)

Posts: 14850
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Level 91 (68%)
War is God's way of teaching Americans geography.
Posted By On Thursday, April 16th 2009 11:28 am  
Wow, that's an ingenious marketing strategy.
Cokebeard
(Crazed Contributor)

Posts: 8116
Contribs.: 11424.8
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Level 41 (82%)
Cokebeard is cooler than Jebus
Posted By On Thursday, April 16th 2009 2:00 pm  
yeah, but they don't mention him. then only people who watch Fringe will get it and he'll just look like every other weirdo at a NASCAR race.

good idea, but they have to acknowledge him.
cjhtwo

Posts: 237
Contribs.: 403
Comments: 35
Level 3 (42%)
Posted By On Thursday, April 16th 2009 9:19 pm  
I think it's a great idea! Leave it up to word of mouth and then news releases like these. I now just wished I watched Idol so I could look for him, but he's not enough to make me do that.
Cokebeard
(Crazed Contributor)

Posts: 8116
Contribs.: 11424.8
Comments: 7
Level 41 (82%)
Cokebeard is cooler than Jebus
Posted By On Friday, April 17th 2009 4:27 am  
but this has been happening since january (NFL divisional game) and we're just now hearing about it via word of mouth and press releases???...

if fox ends up canning this show, this will be a huge bust to a pretty good idea.
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