Comedy Central growing in Latin America

Since its launch in 1991, Comedy Central has steadily grown and is now one of the biggest channels on cable television. With its continued success and integration into American culture (South Park, The Daily Show, The Colbert Report and Chappelle’s Show, to name a few, are series that have left a mark) has come expansion, specifically on a global scale.

And now that expansion will continue, as Viacom International Media Networks have reached a deal with DirectTV that will expand the footprint of Comedy Central in Latin America. The deal will allow Comedy Central to extend its reach in Argentina, Chile, Columbia, Ecuador, Peru, Uruguay, Venezuela and in the Caribbean.

Comedy Central Latin America premiered almost one year ago in February 2012. So far it reaches 10 million subscribers in Latin America. 

The network is also extending its reach in Mexico, where it has started airing new stand-up comedy specials featuring local Mexican comedians and celebrities.

Comedy Central also has localized channels around the globe in the United Kingdom, Spain, Germany, Hungary, India, Israel, Italy, New Zealand, The Netherlands, Poland, Sweden, Ireland, Macedonia, Bosnia and Herzegovina, Croatia, Serbia and Slovenia. All of these channels are run by Viacom International Media Networks.

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