The new Esquire Network (formerly G4) has landed a late night funnyman.
Jimmy Fallon and his NBC talk show, Late Night With Jimmy Fallon, will be running on the network as encores.
The news comes after it was announced that Esquire would also be playing Parks and Recreation, as well as Party Down, in its lineup. The network is being geared towards men, with an emphasis put on programs that will land that demographic.
Late Night with Jimmy Fallon will premiere on the network on April 24 at 7 p.m. The encores will be delayed one week from their NBC broadcasts, with episodes running Monday through Friday.
“Jimmy’s sharp wit, relaxed style and natural charm make him exactly the kind of guy Esquire Network viewers want to spend time with, and his show the perfect choice to lead in to our primetime,” said network general manager Adam Stotsky. “With its unique blend of conversation, music, innovative use of digital media and risk-taking comedy, Late Night with Jimmy Fallon has become a top destination for A-list celebrities and now, for our viewers as well.”
NBCUniversal owns the Esquire Network, as it reached a deal with Hearst Magazines to rebrand G4 into Esquire earlier this month.
The network has also announced a new cooking competition series, as well as a travel show produced by Anthony Bourdain.