
FOX and CBS split the victory on both Saturday and Sunday nights. On Saturday, FOX won the demos but lost the total viewer race to CBS. On Sunday, CBS and FOX split the demos, while CBS still drew more total viewers.
FOX's Animation Domination block had a great night, with The Cleveland Show rising 36% to kick things off. The Simpsons followed that with a 15% rise. A second episode of "Cleveland" at 8:30 outdrew Bob's Burgers most recent rating in the timeslot by over 5%. The only bad spot was Bob's Burgers itself, which dropped 6% in its non-standard 9:30 airing, and was down significantly from normal timeslot occupant American Dad's usual numbers.
60 Minutes began CBS' Sunday with a 31% climb. The Amazing Race jumped up 26%, while The Good Wife rose 23%. Keep in mind that last week CBS went head to head with the Oscars, so a significant rise this time out was hardly unexpected. Sadly, The Mentalist actually dropped 6%, hammering home just how bad of an idea it was to move it to Sunday. The once very popular drama has plummeted in the demos since leaving Thursdays.
America's Funniest Home Videos led off for ABC, rising 7%. Once Upon A Time continued its drastic fall of the last few months, dropping 13% and setting a new series low. Ouch. The two hour series premiere of Red Widow was a huge bomb, although not quite to the degree of Zero Hour or Do No Harm's disastrous premieres. The drama/thriller nosedived over 30% from the premieres of the last two new series to air in the same timeslot, GCB and 666 Park Avenue, both of which were canceled before seeing season two. Red Widow fans should not get comfortable, as it won't be sticking around for very long.
Finally, Dateline fell 13% for NBC, and the season premiere of The Celebrity Apprentice dropped nearly 40% from last year's debut. These numbers easily rank it as the worst rated premiere in the history of the show, at least for a "celebrity" edition.
Key: Broadcast Network - Show Name - 18-49 Rating - 18-49 Share - Total Viewers In Millions
Saturday 3/2
8PM
FOX - Cops (N) - 1.0 - 4 - 3.47
NBC - American Ninja Warrior (N) - 0.5 - 2 - 1.19
CBS - Hawaii Five-0 (R) - 0.4 - 2 - 3.60
ABC - Once Upon A Time (R) - 0.4 - 1 - 1.82
8:30PM
FOX - Cops (R) - 1.1 - 4 - 3.67
9PM
ABC - 20/20 (R) - 0.7 - 2 - 3.09
CBS - Golden Boy (R) - 0.5 - 2 - 4.09
FOX - The Following (R) - 0.5 - 2 - 1.99
NBC - Chicago Fire (R) - 0.5 - 2 - 1.90
10PM
CBS - 48 Hours (N) - 1.0 - 3 - 5.81
NBC - Saturday Night Live (R) - 0.6 - 2 - 2.05
_____________________________________________________________________________________
Sunday 3/3
7PM
CBS - 60 Minutes (N) - 1.7 - 5 - 11.95
ABC - America's Funniest Home Videos (N) - 1.6 - 5 - 6.53
FOX - The Simpsons (R) - 1.3 - 4 - 3.11
NBC - Betty White's Off Their Rockers (R) - 0.8 - 2 - 3.56
7:30PM
FOX - The Cleveland Show (N) - 1.5 - 5 - 3.27
NBC - Betty White's Off Their Rockers (R) - 0.8 - 2 - 3.32
8PM
CBS - The Amazing Race (N) - 2.4 - 6 - 9.12
FOX - The Simpsons (N) - 2.3 - 6 - 4.76
ABC - Once Upon A Time (N) - 2.1 - 6 - 7.22
NBC - Dateline (N) - 1.3 - 3 - 6.09
8:30PM
FOX - The Cleveland Show (N) - 1.9 - 5 - 3.80
9PM
FOX - Family Guy (R) - 1.9 - 5 - 4.11
CBS - The Good Wife (N) - 1.6 - 4 - 8.94
NBC - The Celebrity Apprentice (Season Premiere) - 1.6 - 4 - 5.08
ABC - Red Widow (Series Premiere) - 1.4 - 4 - 6.92
9:30PM
FOX - Bob's Burgers (N) - 1.7 - 4 - 3.64
10PM
CBS - The Mentalist (N) - 1.5 - 4 - 9.10
Source: Nielsen Media Research