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Miami Heat win streak sends ratings soaring


LeBron James is a good basketball player.

That may be the understatement of the year, because James is arguably the greatest all-around basketball player that has ever played. He might be a bit of a jerk and very spoiled, but his decision to leave the Cleveland Cavaliers a few years ago and join up with the Miami Heat has already netted him one championship. 

Now those Heat are challenging for the longest-win streak in National Basketball Association history, as they have won 24 straight games - just nine back of the record set by the 1971-1972 Los Angeles Lakers. 

Love them or hate them, the Heat are creating a lot of attention. Their streak is sending television ratings through the roof. Sun Sports, the regional sports network owned by Fox that airs Heat games in the Miami-Ft. Lauderdale area, drew a 11.7 rating for last night's amazing come-from-behind victory over the Cavaliers, which saw the Heat come back from a 27-point deficit. For a time, the game was doing a 18.5 rating - an amazing statistic. 

Heat games have averaged a 8.9 on the network during the streak, which equals out to 144,269 homes in the Miami-Ft. Lauderdale area watching. Before the streak, the average was a 6.5 rating.


- LeBron James

Written by: Hamatosan
Mar 21st, 2013, 7:33 pm

Images courtesy of Fox Sports

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