Hallmark Channel have announced plans to produce their first ever 'Kitten Bowl' to air opposite the Superbowl next Superbowl Sunday. Naturally, a bowl full of kittens (as pictured above) is a little more literal than what Hallmark is planning, but I doubt any readers will complain about my selected image.
The 'Kitten Bowl' has never before been produced by Hallmark Channel nor anywhere else, yet it may seem familiar--that is because for years Animal Planet has been producing the 'Puppy Bowl' on Superbowl Sunday, featuring their ever-popular kitten halftime show. Hallmark's 'Kitten Bowl' will be airing in direct competition with the 'Puppy Bowl,' reawakening the age-old struggle between dog-people and cat-people.
Hallmark Channel promises that 'Kitten Bowl' will be "the greatest feline showdown in cable television history." They had to specify cable and not network, presumably due to previous antics of famed cats Sylvester from 'Looney Tunes' or Tom from 'Tom & Jerry.' Kittens, taken from animal shelters (and will be available for adoption) will compete in a obstacle course that boasts "hurdles of varying heights, A-frame Alpine Scratchers, tunnels, hoop jumps, and weave poles. Lures, like laser pointers, and toys on a string will be used to get the kittens through the course, but food will not [be] allowed." Hallmark also ensures that cuteness of the felines will be "key to the game" in some yet-to-be-explained capacity.
Hallmark Channel plans to air 'Kitten Bowl' on Superbowl Sunday at 12:00pm, then again at 3:00pm, then again at 6:00pm. Animal Planet's popular 'Puppy Bowl' airs at 3:00pm and then repeats until 3:00am--that's right, twelve hours of total nonstop puppy action. Upon learning of Hallmark's 'Kitten Bowl' plans, Animal Planet released the following response:
"You’ve GOT to be kitten me! With the record-breaking success of Animal Planet's 'Puppy Bowl,' our famous Kitty Half-Time Show and the huge viewership for our new live Kitten Cam, we’re not surprised by a ‘copy cat.' After all, imitation is the sincerest form of flattery. We’re just happy that pet adoption is being promoted and more animals are finding their fur-ever homes."
Animal Planet seems rather confident that their Superbowl Sunday tradition shall fare well against this new furry competitor. Where will your heart lie come Superbowl season? The 'Kitten Bowl,' the 'Puppy Bowl,' or with the usual victor of the day, Superbowl commercials?