A landmark transmedia project featuring a four-hour PBS primetime national and international broadcast event, a Facebook-hosted social action game, mobile games, two websites, educational video modules with companion text, a social media campaign supporting over 30 partner NGOs, and an impact assessment plan all inspired by
"Half the Sky": Turning Oppression into Opportunity for Women Worldwide, the widely acclaimed book by Nicholas Kristof and Sheryl WuDunn. (
Source: PBS)
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