Nathan Barley is a screenwriter, DJ, guerrilla film-maker and avid fan of Sugar Ape magazine's columnist Dan Ashcroft, who despite blazing a trail for a horde of willing disciples, despises those who follow his lead.
Dan accidentally creates a hairstyle when he falls asleep in paint, and Nathan turns his attention to glamorous TV presenter Dajve `Dave' Bikinus, hoping to impress her with a new look.