TV

WAGS Boutique





Presented by June Sarpong, it’s the battle of the babes as two teams of WAGs compete to turn their passion for fashion into a hot profit.

But will the luscious lovelies be able to get their heads round the burning issues of business? For 13 weeks, the girls (more used to maxing out their credit cards than swiping other people’s) will swap shelf-browsing for shelf-stacking as they set up and run two rival fashion boutiques in central London. From designing the stores and selecting stock to marketing and perfecting their sales technique, the ten WAGs will require determination, flair and a head for business to succeed.

Fashion store owners Anna Park and Lyn Gardner will be acting as team mentors, providing some much required hints and tips on running a successful boutique. The shops will be located just off London’s fashionable Carnaby St and will be open to the public every Thursday, Friday, Saturday and Sunday from 1st February.

The team to make the most money at the end of the series will be crowned winners, with all profits from both boutiques going to a charity of the winning team’s choice. Will the WAGs be able to inspire others to shop til they drop and get those cash registers ringing or have they bitten off more than their professionally whitened teeth can chew? (Source: ITV)

Episode Info

Prev: 1x11 -- Episode 11 (Apr/10/2007)


The girls have to create and organise their own publicity stunt and the team with the best coverage wins. Two guest managers join this week to help out.


Cast
Nicola TNicola T
As Herself
Charlotte MearsCharlotte Mears
As Herself
Charlotte MearsCharlotte Mears
As Herself
Julie Phillips (2)Julie Phillips (2)
As Herself
Julie Phillips (2)Julie Phillips (2)
As Herself
Heather SwanHeather Swan
As Herself
Heather SwanHeather Swan
As Herself
Jadene BirchamJadene Bircham
As Herself

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Recurring Guests

Tamara Beckwith as Guest Manager (2 eps)
Max Clifford as Challenge Mentor (2 eps)
Tupele Dorgu (2 eps)
Adele Silva (2 eps)
Michelle Marsh as Guest Manager (2 eps)
Scott Henshall as Challenge Mentor (2 eps)
Jacqueline Gold as Challenge Mentor (2 eps)
Justine Mills as Challenge Mentor (2 eps)
Jemma Kidd as Challenge Mentor (2 eps)
Trevor Beattie as Challenge Mentor (2 eps)

View All Recurring Guests